Upstart shoe company
Athletic Propulsions Labs made headlines yesterday when the NBA banned their Concept 1 basketball shoe from league play. The Concept 1 claims to boost one’s vertical which the NBA deemed an unfair competitive advantage. For years herds of sneaker companies have introduced new models alleging to increase performance. Granted, if we could buy a shoe that’d make us dunk we’d all be smiling like the
Enzyte guy but so far none have lived up to the hype or the height. Take a look back at the long history of basketball shoes claiming to enhance performance.
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